The Consistent Consumer Revised And Expanded

₱1,549.00
+ ₱1,975.99 Shipping

The Consistent Consumer Revised And Expanded

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The Consistent Consumer Revised And Expanded

₱1,549.00

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+ ₱1,975.99 Shipping

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Product details

Product details

The Consistent Consumer Revised And Expanded

Behavior-based Demographics Are Dead. Instead, Values-based Systems Are What Will Ensure The Success Of Your Next Marketing Campaign. The Authors Of The Consistent Consumer Say Values, Not Past Behaviors, Will Help You Better Define And Understand Todays Diverse Consumer Groups And More Accurately Anticipate How These Distinct Populations Are Likely To Behave In The Future-and What They Are Likely To Buy As A Result.
  • Fruugo ID: 547244861-1105171892
  • ISBN: 9780980138290
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  • STANDARD: ₱1,975.99 - Delivery between Wed 04 November 2026–Wed 02 December 2026

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