Fundamentals Of Mobile Marketing by Shintaro Okazaki Paperback Book

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Fundamentals Of Mobile Marketing by Shintaro Okazaki Paperback Book

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Fundamentals Of Mobile Marketing by Shintaro Okazaki Paperback Book

Fundamentals Of Mobile Marketing by Shintaro Okazaki Paperback Book

  • Brand: Unbranded
Price: ₱10,090.00
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₱10,090.00
+ ₱1,398.49 Shipping

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Description

The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool mobile marketing. This book offers coverage of mobile marketing from a theoretical and practical perspective arguing that pragmatic mobile marketing tools need to be understood in terms of why so that theories can be advanced.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2012-17-07
  • Publisher / Label: Peter Lang Group AG
  • Author: Shintaro Okazaki
  • Number of Pages: 202
  • Fruugo ID: 330065734-728428947
  • ISBN: 9781433115622

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